Buffalo Bills introducing variable ticket pricing

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ORCHARD PARK, N.Y. (WIVB) – Beginning this season, the Buffalo Bills will be introducing a variable ticket pricing system for fans looking to attend home games.

The new model will include tiered-pricing for preseason and regular games, while season tickets will list different prices based on variable tiers and receive discounts of 15- to 50-percent.

Final pricing for individual game tickets and the variable tiers will be announced later this year following the release of the NFL regular season schedule.

Though we won’t know pricing details for some time, it was announced Thursday that season tickets will cost a little more, though the Bills called it a “modest” increase and the first since 2010.

The new variable ticket pricing system could lead to more games being sold out once the weather turns cold near the end of the football season.

The New England Patriots are among the other NFL teams who adopted this pricing model this year.

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