Paying it forward with warm clothing

BUFFALO N.Y. (WIVB) –  It’s winter in Buffalo, and all this snow wind and cold can take a toll on all of us. And being outside is even worse for those who don’t have a choice.

Saturday, a viral sensation called ‘Warm it Forward’ took a physical form in warm clothes. Kim Cich, one of the event’s organizers, says homelessness is a wide spread issue.

“The homelessness is not just here in Buffalo, it’s a western New York issue,” Cich said. “We pull together as western New Yorkers and we know what the weather is like and we really like to give back.”

The idea is to put warm clothes like hats, gloves, and scarves on trees in public places for those who need it most.

Julia, a mother with two young daughters from North Tonawanda, said participating in Saturday’s event is a learning experience like no other.

“I want my children to grow up learning to give back and want to give back to the community and to people in need,” Julia said. “I thought it was a good life lesson for them.”

“It’s a wonderful thing,” Cich said. “We’re Buffalo, we’re a city of good neighbors and we’re just proving that over and over again. Any time there’s a need here in Buffalo we pull together as a community and it feels wonderful to be a part of that.”

Many of the bags of clothing had personal notes attached to them. The goal is to not only warm bodies but hearts as well. provides commenting to allow for constructive discussion on the stories we cover. In order to comment here, you acknowledge you have read and agreed to our Terms of Service. Commenters who violate these terms, including use of vulgar language or racial slurs, will be banned. Please be respectful of the opinions of others. If you see an inappropriate comment, please flag it for our moderators to review. Note: Comments containing links are not allowed.

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