BUFFALO, N.Y. (WIVB) — The annual Fill the Backpack campaign will start on Sunday.
The program helps provide students from low-income families with take-home bags of nutritious food.
$3, $5 and $10 bags can be purchased at Wegmans stores across Western New York. To participate, shoppers can buy pre-packaged bags of food at the stores and then take them to a cashier.
The bags of food support the BackPack Program, which helps students who rely on free and reduced-price meals at school by providing them with take-home bags of food each Friday throughout the school year.
The program’s goal, this year, is to provide students with a total of 160,000 lbs. of food, which is 10,000 lbs. more than last year’s goal.
Jennifer Lyons from Fidelis Care, Elyse Burgher from the Food Bank of Western New York and Michele Mehaffy from Wegmans joined News 4’s Brittni Smallwood on Wake Up! Friday morning.
See what they had to say in the video above.
Fill the Backpack goes from June 4-18. See our coverage of previous events here.